Your Brand: It isn’t what you think

Your brand is not your logo or your colors—the colors you choose and the way you present your name to the world is considered part of your brand, but it’s not the most important part. It isn’t what you say (CLAIM) either. For example, “We care about our customers,”...

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Why video is the best content for marketing

When  Video marketing is done well, there’s no better way to convert viewers into customers. Professional marketers who actually measure their digital marketing campaigns will admit that video produces more conversions than any other content.   So, what makes a...

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